The Cookie Label blog

Insights & industry notes

Trends, how-tos, and behind-the-scenes looks at private label snack manufacturing.

Packaging

Packaging for Subscription Boxes and E-commerce

How subscription box packaging for private label cookies differs from retail shelf packaging, from transit strength to unboxing experience.

Maros Zelenak, Founder & Managing Director at Cookie Label

Maros Zelenak

Founder & Managing Director

Insights

Stevia vs Erythritol in Cookies

Comparing stevia and erythritol as sugar replacements in cookie formulation, covering sweetness profile, texture impact, and labelling considerations.

Matej Fiala, Head of Product Development at Cookie Label

Matej Fiala

Head of Product Development

Trends

State of Private Label Cookies in Europe 2026

A look at the private label cookie market in Europe in 2026, covering retailer demand, formulation trends, and what emerging brands should watch.

Cookie Label

Editorial Team

Trends

Sports Nutrition Snack Market Trends

Key sports nutrition snack market trends for 2026, from high protein cookies to convenient formats, and what they mean for emerging supplement brands.

Cookie Label

Editorial Team

Insights

Soft vs Crunchy Cookies: Production Methods

How soft vs crunchy cookies differ in baking method, moisture control, and shelf life, and what each texture means for private label production.

Matej Fiala, Head of Product Development at Cookie Label

Matej Fiala

Head of Product Development

Insights

Small-Batch vs Mass Production Cookies

A clear-eyed comparison of small batch cookie production vs mass production, covering cost, quality, MOQ, and lead time for growing snack brands.

Maros Zelenak, Founder & Managing Director at Cookie Label

Maros Zelenak

Founder & Managing Director

Guides

From Pilot Batch to Full Production: Scaling a Recipe

How to scale up food production from a pilot batch to full runs without losing texture, flavor, or consistency, and what typically breaks along the way.

Matej Fiala, Head of Product Development at Cookie Label

Matej Fiala

Head of Product Development

Packaging

Retail-Ready Packaging: What Buyers Expect

What retail ready packaging means for private label cookies, from case counts to shelf-ready trays, and what buyers check before listing a product.

Maros Zelenak, Founder & Managing Director at Cookie Label

Maros Zelenak

Founder & Managing Director

Insights

Retail Private Label vs D2C Branding

A practical comparison of private label vs d2c strategies for cookie and snack brands, covering margin, control, distribution, and growth speed.

Maros Zelenak, Founder & Managing Director at Cookie Label

Maros Zelenak

Founder & Managing Director